Lauderdale Web Design

Troy, Mich. – Renowned author and holistic family practitioner David Brownstein, M.D., chose Troy-based Moncur Associates to completely redesign and improve his current Web site as an integral part of a new branding campaign. The new and enhanced site, www.drbrownstein.com, launched in February with a sleek look and clear, consistent navigation.

Currently the Medical Director of the Center for Holistic Medicine in West Bloomfield, David Brownstein, M.D., is a Board-Certified family physician who has gained acclaim as one of the foremost practitioners of holistic medicine. Dr. Brownstein has lectured internationally about his success in using natural hormones and nutritional therapies in his practice. He has authored seven books—including his most recent, Drugs That Don't Work and Natural Therapies That Do.

“Moncur Associates developed a Web site that is both user-friendly and visually appealing,” said Dr. Brownstein. “They listened to the issues, understood our pains and implemented a new design structure that captured the essence of our brand. Site visitors have already begun telling us what an improvement we have made to our image and overall site experience.”

Dr. Brownstein’s Web site has undergone significant upgrades in the areas of content, navigation and design, and now features an e-commerce section where visitors are able to purchase any of his current and past titles. Another significant addition to the site is the blog, which has been key in communicating Brownstein’s opinions and building an online community around current medical developments and his experiences and findings from medical conferences all over the country.

“The Web site is vital part of Dr. Brownstein’s plan to communicate current and timely research findings and accomplishments to researchers, advocacy groups, students, media, and the general public. This new site makes it easy for anyone interested in his practice or publications to find information and answers to questions in a clear and user-friendly manner,” said David Moncur, principal of Moncur Associates. “In addition to extensive online information, it also serves as a centralized sales tool and showcase for Dr. Brownstein’s published works and lectures.”

Moncur Associates, The Business Communication Experts™, are a team of Branding, Web Design, Advertising, Public Relations, Online Training, Programming and Interactive Specialists; all working together to solve their clients’ single biggest problem: Building business.